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Golden Hour Sale | Up to 40% off +

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Golden Hour Sale | Up to 40% off +

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Brilliance Cubic Zirconia Collection





  • 1/2 ct. Princess Gemstone Engagement Ring with Tapered Band in 925 Sterling Silver with White Premium Zirconia
    13 Reviews

    1/2 ct. Princess Gemstone Engagement Ring with Tapered Band

    from £145£160

    SAVE 9%
  • Elegant Marquise with Accent Band Ring in 925 Sterling Silver with Diamond
    11 Reviews

    Elegant Marquise with Accent Band Ring

    from £928£947

    SAVE 2%
  • Personalised Name Necklace in 925 Sterling Silver with Ruby
    3546 Reviews

    Personalised Name Necklace

    from £88£147

    SAVE 40%
  • Three Stone Eternity Ring in 18K Gold Plated Silver with Blue Sapphire and Cubic Zirconia
    19 Reviews

    Three Stone Eternity Ring

    from £191£211

    SAVE 9%
  • Personalised Name Necklace with Figaro Chain in 18K Gold Plated SilverNew!
    1 Reviews

    Personalised Name Necklace with Figaro Chain

    from £160£186

    SAVE 14%
  • Split Shank Solitaire Ring in 925 Sterling Silver with Green Premium Zirconia
    2 Reviews

    Split Shank Solitaire Ring

    from £172£201

    SAVE 14%
  • Personalised Name Necklace in 18K Gold Plated Silver with Emerald
    3546 Reviews

    Personalised Name Necklace

    from £113£188

    SAVE 40%
  • Three Stone Oval Centre Ring in 925 Sterling Silver with Golden Yellow Premium Zirconia and White Premium Zirconia
    1 Reviews

    Three Stone Oval Centre Ring

    from £172£201

    SAVE 14%
  • 1/4 ct. Round Gemstone Peek-A-Boo Engagement Ring with Tapered Band in 925 Sterling Silver with Ruby and Aquamarine
    13 Reviews

    1/4 ct. Round Gemstone Peek-A-Boo Engagement Ring with Tapered Band

    from £156£182

    SAVE 14%
  • Monogram Name Pendant in 925 Sterling SilverDiamond
    75 Reviews

    Monogram Name Pendant

    from £135£173

    SAVE 22%
  • 7 Stone Crossover Ring with Accents in 925 Sterling Silver with Diamond
    93 Reviews

    7 Stone Crossover Ring with Accents

    from £1,026£1,049

    SAVE 2%
  • 3 Stone Cushion Cut Duchess Ring in 9K Solid Yellow Gold with Aquamarine and Cubic Zirconia
    365 Reviews

    3 Stone Cushion Cut Duchess Ring

    from £607£1,082

    SAVE 44%
  • 6 Prong Solitaire Ring in 925 Sterling Silver with Mint Premium Zirconia
    1 Reviews

    6 Prong Solitaire Ring

    from £156£193

    SAVE 19%
  • 1/4 ct. Round Gemstone Split Engagement Ring in 925 Sterling Silver with Blue Sapphire
    2 Reviews

    1/4 ct. Round Gemstone Split Engagement Ring

    from £145£160

    SAVE 9%
  • Stackable Band with Accent Gemstones in 9K Solid Yellow Gold with White Premium Zirconia
    5 Reviews

    Stackable Band with Accent Gemstones

    from £360£423

    SAVE 15%
  • Fancy Solitaire Swirl Ring in 925 Sterling Silver with Green Premium Zirconia
    4 Reviews

    Fancy Solitaire Swirl Ring

    from £172£201

    SAVE 14%
  • Flared Bypass Ring with Round Gemstones and Accents in 925 Sterling Silver with Diamond
    58 Reviews

    Flared Bypass Ring with Round Gemstones and Accents

    from £1,602£1,629

    SAVE 2%
  • Personalised Name Necklace in 925 Sterling Silver
    3546 Reviews

    Personalised Name Necklace

    from £78£137

    SAVE 43%
  • 3-Stone Graduated Ring in 925 Sterling Silver with Amethyst and Cubic Zirconia
    29 Reviews

    3-Stone Graduated Ring

    from £182£201

    SAVE 9%
  • Personalised Name Necklace in 18K Gold Plated Silver
    3546 Reviews

    Personalised Name Necklace

    from £93£168

    SAVE 45%
  • Men's Engravable Sword Necklace with Accent Stones in 925 Sterling Silver with White Premium ZirconiaBack Engraving
    12 Reviews

    Men's Engravable Sword Necklace with Accent Stones

    from £172£201

    SAVE 14%
  • 3 Stone Cushion Cut Duchess Ring in 18K Gold Plated Silver with White Premium Zirconia and Cubic Zirconia
    365 Reviews

    3 Stone Cushion Cut Duchess Ring

    from £159£258

    SAVE 38%
  • Oval Cut Gemstone Ring with Twisted Band and Accents in 18K Gold Plated Silver with Opal and Amethyst Premium ZirconiaBest Seller
    173 Reviews

    Oval Cut Gemstone Ring with Twisted Band and Accents

    from £305£340

    SAVE 10%
  • Lots of Love Name Necklace in 18K Gold Plated Silver with Diamond
    85 Reviews

    Lots of Love Name Necklace

    from £168£203

    SAVE 17%

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Brilliance Cubic Zirconia Collection

SWAROVSKI GEMS™’ Pure Brilliance concept embraces the company’s pillars of excellence: the strength of the brand, the outstanding Pure Brilliance Cuts for zirconia, the perfectly saturated Fancy Diamond Colours and the unique laser-engraved quality seal, each being unique in composition and providing differentiation from the competition. The perfectly saturated Fancy Diamond Colours and the unique laser-engraved quality seal, each being unique in composition and providing differentiation from the competition.